Operating out of Newport Beach in Orange County, I specialise in all types of product photography. As more and more of us shop online, the continuing push to e-commerce requires excellent product photography to really make sure your products stand out from the crowd. Having a photograph that is correctly exposed, sharp and well composed is probably one of the biggest factors in making sure your product when viewed online will convert to a sale. In short the photo has to pop.
One of the biggest advantages to working with Martin Worster Product photography operating out of Newport Beach, California is the speed at which I work. When investing and choosing the right person for your photography needs it’s important you get a good return on your investment – and that means getting a lot of products photographed in one day without any compromise in quality. Being an e-commerce business owner myself, I understand the importance of volume, after all success in modern business and with e-commerce is all about data and numbers. To put it simply the more products you have photographed the more likely they are to sell.
I have over twenty years experience in the photography field – I am of course old enough to remember the pre-digital days and remember as a boy developing my own photos as part of my A-Level Art in which I got an A. In fact, I was very close to carry on with my creative pursuits and was seriously considering going to art college instead of studying for a more conventional degree at a university (I studied English Literature at Sussex University just outside of Brighton). I remember the excitement of taking photos on film then rushing back to the dark room to see what images I’d created. You could only buy rolls of film with 24 or 36 exposures on them so you had to be careful and measured with the photos you did take, not like today with seemingly unlimited memory. Flash forward to now and of course we are in the digital age which has made things easier but perhaps some of the magic has been lost. There is – as with other fields such as music and the boom in vinyl sales – a desier and trend to to back to the pre digital days.
I shoot using the Nikon system and camera’s and currently I work with a Nikon Z7 which shoots at almost 50 million mega pixels and has a 4K video camera. The results are phenomenal. I work with two remote flashes on tripod stands with umbrellas to diffuse the light so as to make it less sharp. I find for product photography in Newport Beach this system works really well.
I also shoot a lot of music and live gigs which is a passion of mine, dating back to the days when I used to be a music journalist in London in the 90s. Part of the remit – alongside writing a review of the show – was to take photos of the artists and shows. Music photography remains a passion of mine. I am currently based in Newport Beach Orange County and hence am available for any type of product photography projects in the area so please get in touch if you would like to book my services or have any questions.